Posted by: Admin | September 3, 2010

WHAT TO WEAR AT 50+ guest contributor

Jane Sumner of Image Matters

I am delighted to welcome Jane Sumner as a guest contributor this week.  Jane is a very successful Image Consultant who has helped countless women and men make the best of themselves, whether in a corporate setting or in a more personal, one to one consultation.  Below, Jane talks about the importance of image confidence.

Prepare for Compliments!

Clients who come to see me all have one united common theme: they are looking for help with self esteem and self confidence through the way they present themselves, in the way they dress and in the colours they choose.

It is my great privilege to help them gain focus and clarity about the way they view their bodies, finding out what is special about them and discovering the best way of dressing accordingly.

As I approach 50 I am becoming increasingly interested in the vast numbers of women who seek my advice at this very special milestone. Women are becoming ever more determined to stay current and appropriate. I see more and more older women with younger children wanting to look relevant in the mother and baby groups, not wanting to be confused with the older aunt or, worse still, the grandmother! Unfortunately, being ‘young at heart’ just isn’t enough any more.

The good news is there are lots of ways we can look ten years younger without Botox or extreme dieting. Well-applied make-up in colours complementary to the skin tone will immediately make the skin look fresher and more youthful. The eyes and lips can appear more defined and lifted by clever tricks with application techniques.  Selecting the correct shape of clothes can knock 10lbs off in just ten minutes!

Identifying particular brands of clothing that don’t make us feel like ‘mutton dressed as lamb’ – how I would love a pound for every woman who has expressed this fear! – is crucial, particularly as we get older. Discovering which colours suit us best will help us look more inspirational.

Living life in colour

Successful colours can help make our complexions look more invigorated, and thus less sallow and tired. Every aspect in this voyage of discovery helps to improve our self esteem as we begin to find people remarking ‘how well you look!‘

The trick here is to acknowledge the compliment not throw it back in the messenger’s face.  A simple ‘thank you’ is all that is required rather than the more usual, ‘what this old thing? I bought it in a sale from Tesco’s, the charity shop,’ or, (even worse) ‘have you got your glasses on yet this morning!’  Much of the time it is our natural embarrassment that we have drawn attention to ourselves that provokes the remarks.

Whatever the reason we need to realise that we are looking better and allow this to shine through in all that we do. Start to believe it and the process of turning fifty then becomes a time of celebration not commiseration!


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